HEAT MUSIC SHOWCASE
A Unique Music Experience
HEAT is an multi-sensory music and caribbean immersion with the mission to wrap up the summer for millennials with an unforgettable and diverse experience. The purpose is to unify the creative culture booming in the Greater Boston area by showcasing the hottest up and coming performers, DJs, and influencers.
We created a multimedia campaign using motion graphics & video to reach audiences on mobile and social platforms. Each performer had a unique piece of content that they shared with their audience.
The event has sold out since it's inception in 2015. Each media campaign has reached over 20,000 people through social and online platforms. In 2017 we doubled and reached capacity as well as broke into a new demographic of urban millennials in the Greater Boston area.